It is only when you do it correctly, you will be able to increase traffic. To your website by using all your social followers across all social media channels. This will help you to stay ahead in the fight among the business owners to gain more traffic. Vito Proietti says business owners and marketers follow and look out for newer and better ways. To gain more website traffic, and that includes:
- Creating creative and appealing content
- Focusing on Search Engine Optimization
- Leveraging their product and brand and much more.
Well, when it comes to creating a better impact and online presence. You will need to improve your SEO rankings on social media. This is one aspect that you should certainly look for. It is only when you have a higher SEO rank, you will be able to gain more potential. For referral traffic from across the different social media channels.
Using the right channels
Easier said than done, you will first need to identify the channels that you want to use for your social media marketing. Ideally, Vito Proietti, these should be the channels where you will have a lot of your niche and target audience. This will ensure that you have a higher chance of increasing your web traffic count.
In order to choose the right channels, you will need to do a proper research. According to a few research reports, until August 2018:
- Facebook was the most popular channel among the entire social media network in the world. It had 2.7 billion users then.
- The next on the line was Instagram, the picture and video sharing platform, with over a billion active users every month.
- YouTube closely followed Instagram, but this is an exclusive video sharing platform.
In addition to that, the report indicated that there is also a high possibility of a large number of social followers to hang around on more than one social media platform.
The Social Media Platforms
All these figures indicate that when taken together, Vito Proietti the followers on all the social media platforms will come up to a gigantic figure making the social media landscape. A colossal source of potential web traffic.
All you have to do is leverage this. However, in order to do that, you should not merely look towards these platforms and expect to get the right answer.
- You will have to put in your best effort and follow the most effective strategies. To make the best use of the social followers.
- You will also have to look into your own brand internally. And find out whether or not it has the potential to solve any or every issue of the potential traffic.
- You must also look into your goals in addition. To that so as to ensure that it aligns with the needs of the social followers.
Vito Proietti will enable you to know whether or not there is anything in your brand. Product or your site that has a substantial value for the social followers out there. It is only then they will be interested in visiting your website to know more about you and your brand.
Augment your profile
Once you have selected the social channels to go with, you must now improve your social profile. As per the expert marketers, it is your social profile that will play a significant role in encouraging the followers to click on the link in it and visit your site to know more about you and your brand.
- Experts say that your profile is the most crucial part because it is highly likely for your potential customers to visit your social pages and accounts to have a fair bit of knowledge about your brand. It is only when they find something interesting in your profile that they will continue further and click on the link in it to land on your site to know more.
- Experts also say that your social profile is the one that will help you to create a better first impression in the minds of social followers. Your first impression is crucial in the sense that it will decide whether or not the users will stick to your site or leave it, finding it annoying.
To improve your social profile, you will need to have the two most important players in your team. These are the graphic designer and a copywriter.
- The job of the graphic designer will be to ensure that in your profile, the image, as well as the logo of your business, is represented. Well to create instant brand recognition and awareness. Sometimes, you will need to make a few fine adjustments to the images with respect. To their size and color schemes so that you can maximize the visibility of your brand.
- The work of the copywriter, on the other hand, is to design. One of the most creative and appealing messages that will tell all about your business, of course, in brief. The most important facts should be included and should be left incomplete deliberately. This will increase the chances of the users visiting your traffic. To know more, thereby increasing the count of traffic to your site. You may also use a specific and relevant tagline or a meaningful phrase or quote that will strike an emotional chord instantly with your social followers.
In short, your profile, along with the picture, logo, and message, should have the potential to ignite curiosity among the followers and spotlight your mission.
Create an exclusive content
Vito Proietti whether you use Instagram or Facebook or any other social channel, you will need to create the best content. This is the key to attract more followers and make them stay with your site. Moreover, customers like to feel valued and better treated by the brands. You can do this by making their unique offerings, but nothing will be as useful as great content.
Exclusivity always works well and is the secret to gain more traffic to your site through one or a couple of social media channels. It will ensure that you get engaged with your followers directly and urge them to visit your website and increase your traffic.